If you’re looking for new ways to generate more high-quality leads for your business, you’ve come to the right place! Don’t limit your marketing to organic lead generation alone. Businesses that are also taking advantage of Google Guaranteed (Google Local Service Ads), Google Ads PPC, or database reactivation to promote Spring services are seeing remarkable results.
Google Guaranteed (LSA)
It’s that time of year again when people are looking to thoroughly clean their home and freshen it up after being closed up during the winter months. Local Services Ads can be very beneficial for house cleaners during this “Spring Cleaning” time of year by appearing at the top of the search results and showcasing their business during this busy season. For instance, take a look at the leads generated via LSA for one of our clients for their house cleaning business, Dynamic Duo Cleaning.
Google Pay Per Click Ads
Superhero Pools Corp in Woodland Hills, CA hired 99 Calls to beef up their lead generation efforts in November of last year. Naturally, the new site isn’t yielding many calls via SEO just yet. However, they are utilizing the change in seasons to generate lots of pool opening and pool cleaning leads by having us manage their Google Ads PPC campaigns. They have generated over 30 pool service leads in the past month.
Another pool cleaning company that is benefitting from seasonal lead generation services is Tacti-Clean Pools in Phoenix, AZ. They signed up with 99 Calls to generate pool service leads last December. Although they have just received three organic leads thus far, which is typical of SEO sites, they also signed on for Google Ads PPC. Over their first three months of running Ads, they have received 57 qualified and exclusive leads via PPC
Database Reactivation
Grasshopper Irrigation, Inc in Tewksbury, MA has been utilizing 99 Calls’ lead generation services since 2017. Their website has always generated a steady stream of organic leads. To jump-start their leads this Spring, they decided to give database reactivation a try.
An email campaign was created and sent to 1250 previous contacts to see if they were interested in getting on Grasshopper’s irrigation turn-on list. In a matter of only 15 days, they received 124 positive responses. Thanks to a recent promotion, Grasshopper Irrigation, Inc only paid $300 for their reactivation campaign. This comes out to only $2.02 per lead!