digital marketing, Google Ads, How much is online marketing, Lead Generation, Lead Generation for Contractors, online marketing, online marketing costs, Pay Per Click Advertising, PPC, service contractor leads, Uncategorized

Which Service Industry Businesses Perform Best on Google Ads? How Does Your Conversion Rate Compare?

The Team at 99 Calls collected and analyzed data from 20 of its top-performing service industries on the Google Ads PPC program. Over 125,000 clicks and 28,000 leads were compiled and analyzed by industry.

Carpet Cleaning Leads, cleaning business leads, digital marketing, Lead Generation, Lead Generation for Contractors, online marketing, online marketing costs, painting leads, Roofing Advertising, Roofing Leads, service contractor leads

What is PPC Conversion Rate and Why Does it Matter?

Do you know how much your leads costs when you run Google Pay Per Click campaigns? Understanding your conversion rate will lead you to a deeper understanding of your return on investment of your online marketing budget.

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Inflation Has Hit Digital Marketing. Are PPC Campaigns Still Worth It?

by Diane Lovine and Devon Osborne Contractors nationwide have noticed they are getting far fewer leads from their Google Ads monthly budgets. Why is this happening, and does it even make sense to continue running campaigns? The team at 99 Calls works primarily with service contractors, generating leads for them both via SEO and Pay… Continue reading Inflation Has Hit Digital Marketing. Are PPC Campaigns Still Worth It?

Lead Generation for Mobile Mechanic
digital marketing, Google Ads, Lead Generation, Lead Generation for Contractors, online marketing, Pay Per Click Advertising, PPC

Google Ads for a Mobile Mechanic: First Month Analysis of a PPC Campaign: A Case Study

After speaking with a mobile mechanic in Nevada, The team at 99 Calls decided to build the content to provide lead generation for mobile mechanics throughout the country. This is a case study discusses the research, setup and results for a Google Ads campaign for a local mobile mechanic.

digital marketing, Lead Generation, Lead Generation for Contractors, online marketing, online marketing costs, Pay Per Click Advertising, PPC, Roofing Advertising, Roofing Leads, service contractor leads

How to Maximize Roofing Leads: A Case Study of the First Three Months of Lead Generation for a Roofing Contractor in Ohio 

by Kerri Wilkinson and Diane Lovine Background Information and Presenting Problem The owner of Northcoast Roof Repair, Tabetha Pierce, found 99 Calls in April of 2021 during a Google search of roofing lead generation providers. After reading about the company and checking out the positive reviews, she decided to call and learn more. Tabetha reported… Continue reading How to Maximize Roofing Leads: A Case Study of the First Three Months of Lead Generation for a Roofing Contractor in Ohio 

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How To Optimize Conversion For Your Local Service Business’s Landing Page

Are you investing in SEO and PPC ads to promote your local service business and drive traffic to your website? Are website visitors contacting you for a quote or engaging your services? To make the most of your marketing dollars, you need to turn as many visitors into leads or customers by optimizing the webpage… Continue reading How To Optimize Conversion For Your Local Service Business’s Landing Page

Appliance Repair Leads, Carpet Cleaning Leads, cleaning business leads, Contractor Leads for Winter, digital marketing, Google Ads, How much is online marketing, Lead Generation, Lead Generation for Contractors, Off season marketing, online marketing, online marketing costs, painting leads, Pay Per Click Advertising, PPC, Roofing Advertising, Roofing Leads, service contractor leads

Don’t Freeze Your Leads This Winter:

After the hot summer months, leads tend to wind down in the fall. There actions you can take to keep your schedule full this winter. Read more to learn what not to do in the off season if you want to continue to grow your service industry business.

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Top SEO and PPC Trends For Local Service Businesses in 2019

As a local service provider (e.g., plumber, contractor, electrician, landscaping service) you may find it rather challenging to keep up with the many changes that Google has recently introduced to both its advertising platform and search algorithms. With limited time and resources for SEO marketing and PPC advertising, what should you do to make the… Continue reading Top SEO and PPC Trends For Local Service Businesses in 2019

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How To Grow Your Roofing Business Fast With Google Ads

Google Ads is one of the best ways to generate a lot of leads for your local roofing business quickly. In fact, 63.7% of local businesses say that paid search is either “very important” or “somewhat important” to their marketing. Source You may wonder, “How much does it cost to generate roofing leads with Google… Continue reading How To Grow Your Roofing Business Fast With Google Ads

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How To Use Google Ads For Your Local Service Business

Did you know that 46% of all Google searches are on local information while 88% of people who search for local businesses on a mobile device either call or visit the business within 24 hours? As a local service business (e.g., painter, plumber, electrician, house cleaning service, landscaper, etc) you can’t afford to ignore the… Continue reading How To Use Google Ads For Your Local Service Business