The Team at 99 Calls collected and analyzed data from 20 of its top-performing service industries on the Google Ads PPC program. Over 125,000 clicks and 28,000 leads were compiled and analyzed by industry.
Customer Success Spotlight by Devon Osborne Pawgo is a mobile pet grooming company that is dedicated to making the grooming process as stress-free and comfortable as possible for your pet. They understand that it can be a hassle to take your pet to the salon, so they bring the salon to you. Their vans are… Continue reading Pawgo Mobile Pet Grooming
Are PPC Campaigns Still Worth It? 2023 Update Over the last several years, the cost of running Google Ads has been on a steady increase which has caused businesses to wonder if utilizing them as part of their marketing strategy is still worth it. Rather than dismissing PPC campaigns outright due to higher costs, consider… Continue reading The Impact of Inflation on Digital Marketing
Do you know how much your leads costs when you run Google Pay Per Click campaigns? Understanding your conversion rate will lead you to a deeper understanding of your return on investment of your online marketing budget.
How Lead Generation has Expanded a NYC Painting Business One of the many industries we service here at 99 Calls is painting. Currently, we service nearly 150 painters around the country. Everywhere from Seattle to Los Angeles to Miami. Each of these contractors brings with them their own story, unique style, and particular needs in… Continue reading Customer Spotlight
by Diane Lovine The account managers at 99 Calls understand the importance of taking the time to work through each stage on their Google Ads accounts. The team has identified five unique stages that we guide accounts through as we strive to optimize results. Understanding customer goals and targets sets the course. Continually working to… Continue reading The 5 Developmental Stages of a Google Ads Account
by Diane Lovine and Devon Osborne Contractors nationwide have noticed they are getting far fewer leads from their Google Ads monthly budgets. Why is this happening, and does it even make sense to continue running campaigns? The team at 99 Calls works primarily with service contractors, generating leads for them both via SEO and Pay… Continue reading Inflation Has Hit Digital Marketing. Are PPC Campaigns Still Worth It?
by Diane Lovine If you are like other small service businesses that depend on inbound leads, you likely have some experience with Google Ads, whether from your own efforts or working with a marketing company. Many business owners report having negative experiences with running Google Ads on their own. Other experiences have been downright traumatizing. The… Continue reading 11 Ways to Optimize Your Google Ads Campaign
Re-Engaging Inactive Leads by Devon Osborne Running a database reactivation campaign is an excellent way to turn stale contacts into hot leads. If you’ve been in business for several years, it is very likely that you have a database full of old contacts and you’re not actively re-engaging them, you’re missing out on potential revenue.… Continue reading Database Reactivation
After speaking with a mobile mechanic in Nevada, The team at 99 Calls decided to build the content to provide lead generation for mobile mechanics throughout the country. This is a case study discusses the research, setup and results for a Google Ads campaign for a local mobile mechanic.