Great news for business owners and multi-location service contractors! Google has introduced two updates to Google Business Profile (GBP) posting that make marketing easier, faster, and more consistent.
What’s New?
1. You Can Now Schedule Google Business Profile Posts
No more scrambling to post updates in real time. You can now create your GBP posts in advance and schedule them to go live whenever you choose. This is a huge time-saver for busy contractors who want to maintain a steady online presence without logging in every day.
To schedule the post, simply toggle the “Schedule this post” button to the on position. Then you’ll be able to enter the date and time for when you want the post to go live.
2. Easily Copy Posts Across Multiple GBPs
If your business operates in more than one location, you’ll love this. Google now lets you copy the same post to multiple profiles.
Running a seasonal promotion? Announcing a new service? Sharing a holiday message? Create it once, then instantly publish it across all your locations.
This ensures brand consistency and helps your entire business benefit from the visibility a well-optimized GBP post can generate.
Why This Matters for Contractors
- Save Time: Schedule a whole month of posts in one sitting.
- Stay Consistent: Keep every location up to date with uniform messaging.
- Boost Visibility: More frequent GBP activity can improve engagement and help you stand out in local search results.
- Simplify Promotions: Share your offers across all service areas with one click.
Example Use Case
A roofing company running a “Free Roof Inspection” promo can now write the post once, schedule it for the week, and copy it to all five of its service locations, without logging into each profile separately.