March 2024

Google Business Profile (GBP): The New Manage Appeals Tool (MAT) for Suspended Profiles

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There’s been quite a bit of chatter in the SEO community about a new appeals tool for suspended Google Business Profiles. This new tool has officially been rolled out globally and is expected to make the process smoother, and more efficient, and will provide a bit more insight on suspended profiles than the previous method. […]

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Don’t Get Left Behind: Why Local Home Service Businesses Need LSAs and Google Ads Campaigns In Conjunction with SEO to Grow

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In the ever-evolving world of digital marketing, there’s been a seismic shift in the last five years. Remember SEO, the old king of getting free website traffic from search engines? It’s still around, but for local home service businesses (roofers, painters, plumbers, cleaners and more), Local Search Ads (LSAs) and Google Ads are the new

Don’t Get Left Behind: Why Local Home Service Businesses Need LSAs and Google Ads Campaigns In Conjunction with SEO to Grow Read Post »

Benefits of Hiring Professionals to Manage Your Google Business Profile

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Business owners are increasingly aware that establishing a strong online presence is vital in competitive markets. A crucial aspect of building an online presence is managing your Google Business Profile (GBP). While it may seem straightforward at first glance, the reality is that effectively managing a GBP involves complexities that can significantly impact your business’s

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