The Final “R” That Most Contractors Get Wrong Part 4, the final, of the 4 Part Series When it comes to Local Services Ads, your LSA service area radius plays a bigger role than most contractors realize. In our LSA “3 R’s” series, we’ve already covered Reviews and Responsiveness, two of the biggest drivers of […]
Your LSA Radius Strategy Could Be Costing You Leads Read Post »
A Long-Term Partnership Built on Results We recently had the opportunity to visit Seth and Ashleigh, the owners of I Clean Carpets and More in Flourtown, PA, and it was one of those visits that reminds us exactly why we do what we do. They’ve been with 99 Calls since 2018, and what started as
Responsiveness – The 2nd “R” of the three “R”’s Part 3 of the 4 Part Series As part of our LSA “3 R’s” series: Reviews, Responsiveness, and Radius, this article focuses on Responsiveness and how it directly impacts your lead volume and rankings. Most contractors think the biggest challenge with LSAs is getting leads. But
Why Slow Response Times Are Killing Your LSA Leads Read Post »
We recently had the chance to visit Drew Rankin at Blue Frog Painting in Secane, PA. We spent some time talking through his business, how things have evolved over the years, and what it’s really taken to build a steady flow of painting leads since 2016. Hearing it directly from him, on-site, gave a much
Success Story: How Blue Frog Painting Built a Steady Flow of Painting Leads Since 2016 Read Post »
The 2-Minute Rule: New data shows that responding to Google Local Services Ads (LSA) message leads in under 2 minutes increases lead volume by 47.9% and reduces Cost Per Lead (CPL) by 23.9%. The Problem: You’re Paying for Leads… Then Losing Them Before You Even Talk To The Customer Not because of your pricing. Not
If you’re a plumbing contractor looking at April 2026 Ads lead cost data, the numbers may look alarming at first. The 90th percentile jumped to $1,036 per lead. That’s high enough to make it seem like the entire market suddenly became more expensive. But that is not what happened. Based on 99 Calls campaign data,
Plumbing Lead Costs Are Still $130 – $250: Don’t Let April’s $1,036 Outlier Fool You Read Post »
