Author name: kristen99calls

The Impact of Running Promotions

How to Use Special Offers to Gain More Business Discounts and promotions are an effective way to attract new customers and encourage existing customers to hire you again. By offering customers special discounts, it helps your business stand out from the competition and increase visibility in search engine results. Promotions provide an incentive for customers […]

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How to Respond to Online Reviews: the Good, the Bad, and the Ugly

by Eric Lovine When deciding which company to contact, potential customers will almost certainly check your ratings and reviews on Google. When they see that your business consistently replies to reviews, you are one step closer to that next lead. When you are attentive to reviews, both good and bad, it shows potential customers that

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Pros and Cons of Google Local Services Ads (LSA) and Google Ads (PPC)

By Dipa Gandhi and Devon Osborne Google provides businesses a few different platforms for lead generation. Google Business Profile (GBP), Pay Per Click (PPC), and Local Service Ads (LSA), all of which have their own pros and cons associated with them. Here we’ll focus on LSA and PPC and the pros and cons of each.

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New Video Verification Process for Google Business Profiles

How to Verify your Google Business Profile By Dipa Gandhi Since the beginning of this year, Google Business Profile (GBP), formerly known as Google My Business (GMB), has undergone several changes. A new video verification process was tested earlier this year to verify Google Business Profiles, specifically for service area businesses to avoid spam listings.

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