Many contractors think that running Local Services Ads (LSAs) is as simple as turning them on and waiting for calls to come in. Unfortunately, that’s not true. Google’s LSA platform can be tricky. Without the right setup and consistent management, you can easily spend money without getting the results you want. If you’ve tried to […]
The Top 11 LSA Mistakes DIY’ers Make That Kill Rankings Read Post »
What’s Changing Starting October 20, 2025, Google will replace all existing LSA badges (like Google Guarantee or Google Screened) with a new badge called the Google Verified badge.The Money Back Guarantee that used to come with the Google Guarantee badge will be discontinued. You can read the full details on Google’s official announcement. Why the
As of October 20, 2025, Google Simplifies Local Services Ads Badges Read Post »
LSA Management Isn’t Always as Simple as It Looks Local Services Ads (LSA), also known as Google Guaranteed, seems straightforward → set up your profile, verify your license and insurance, complete the background check, and start showing up at the very top of Google. But once you start running LSA, you quickly discover it’s not
An update to the November 2022 blog As a contractor, your bottom line is simple: you want qualified leads. With so many advertising options, choosing between Organic SEO, Google Local Services Ads (LSA), and Google Ads can feel overwhelming. Do you go with just SEO, or LSAs because they promise “pay-per-lead”? Or do you stick
Pros and Cons of Google Local Services Ads (LSAs) and Google Ads Read Post »
Your Junk Removal Business Needs To Be At The Top When someone needs junk hauled away, they go straight to Google and call the first trustworthy name they see. If your junk removal business isn’t showing up in Local Services Ads (LSA) at the top of the page, you’re not even in the race. Those
Why Junk Removal Contractors Must Be on Local Services Ads (LSA) Read Post »
If your Local Services Ad (LSA) suddenly stops running, it can severely impact your lead flow. Oftentimes, advertisers don’t realize their LSA stopped running until it is too late, especially if they’re only managing the LSA and not the corresponding Google Business Profile (GBP). But starting this week, Google is sending emails to LSA account
New Notification Email: Your LSA Stops Running If Your GBP Is Suspended Read Post »
