Plus Practical Tips Contractors Can Start Using Now Seasonality isn’t a mystery. After 15 years of analyzing lead data across thousands of campaigns and industries, we’ve learned that demand ebbs and flows in reliable rhythms, but only if you know where to look and how to plan for it. In this post, we’ll explore what […]
What 15 Years of Lead Data Tells Us About Seasonal Demand Read Post »
January is one of the most important months in home service marketing because it sets the foundation for spring demand. While call volume may be lower, January is the best time to stabilize Google Ads, fix lead tracking, improve call handling, and optimize conversion paths. Contractors who use January to prepare typically see more predictable
January Home Service Marketing: Why It Matters More Than You Think Read Post »
Winter Is Here, but Your Lead Flow Isn’t Winter is already here, yet many contractors haven’t launched Local Services Ads for snow removal and are now seeing competitors take the storm-driven jobs. With winter being short and unpredictable, missed weeks can mean missed revenue. Missed Storms Mean Missed Money When a storm hits, homeowners and
It’s not too late to get a Local Services Ads campaign going for snow removal Read Post »
by Kirstin Raisch Since spring 2012, Jason’s Quality Landscaping has been a valued partner of 99 Calls. In the initial years, they witnessed remarkable business growth through our organic lead generation service, consistently attracting over 100 high-quality leads monthly. However, a detour occurred in late 2016 when they succumbed to the allure of a competing
How A Local Landscaping Business Thrives with Strategic Google Ads Marketing Read Post »
Fall marks the beginning of the slower season for many contractors. The period between Mid November and into March yields far fewer consumers looking to remodel, move or deep clean. People are focused on gearing up for the holidays and preparing for the new year ahead. There are several mistakes that contractors frequently make during
3 Marketing Mistakes to Avoid – Winter 2023-24 Read Post »
After the hot summer months, leads tend to wind down in the fall. There actions you can take to keep your schedule full this winter. Read more to learn what not to do in the off season if you want to continue to grow your service industry business.
Don’t Freeze Your Leads This Winter: Read Post »
